It is the season of cherished Finnish traditions, where the magic of the holidays is found in simple yet meaningful moments. From morning porridge served on the finest tableware, presents wrapped in joyful prints to finding the perfect tree in the forest, these rituals bring loved ones together and make the season truly special.

This holiday season, Marimekko invites everyone to celebrate the art of gifting with a joyful collection designed to make every present feel personal, memorable, and full of meaning. The Holiday Collection comes to life through bold prints, vibrant colours, and timeless design that create lasting memories for years to come.

Bringing a playful touch to the holiday season is Kurre – a Finnish squirrel painted by Marimekko artist Aino-Maija Metsola in 2023, inspired by the scurry of squirrels that used to gather and hide nuts in her childhood garden. This season, Kurre takes centre stage in Marimekko's holiday gifting story, curating a selection of festive gift ideas that celebrate the magic of giving.