Marimekko Maridenim products are crafted from durable, sturdy denim fabric. Each piece is unique, thanks to specific washing and finishing processes that enhance the charm and appeal of Maridenim products.
Initial use
It's natural for strong-colored denim to transfer some dye to other textiles or surfaces, especially before the first few washes. During this period, pair Maridenim products with lighter textiles thoughtfully.
Product adaptation
Denim products naturally mold to the wearer's body over time, enhancing comfort. Maridenim denim does not contain elastane, so this shaping process takes some time and use. Please be patient.
Evaluate the need for washing
Maridenim products do not need frequent washing. The dense denim fabric easily sheds loose dirt or dust with a simple brush. Freshen up the fabric by airing it out. For individual stains, try spot cleaning with a damp cloth or a small amount of laundry detergent. Avoid vigorous scrubbing to prevent damaging the fabric's surface or color.
Washing
Check the care label for the correct washing method. Always wash Maridenim products inside out. Empty pockets and close zippers and buttons to prevent damage during washing. Liquid detergent, properly dosed, rinses out of denim best and doesn't leave detergent marks. Use a detergent that is free of bleach and brighteners.
Strong colors
Wash strongly colored Maridenim products separately in ample water. Dark fabrics may bleed color, especially during the first few washes. Maridenim products typically soften in color with use and washing.
After washing
Remove Maridenim products from the washing machine immediately after the cycle ends to avoid unnecessary wrinkles. Straighten the items and hang them on a hanger or clothesline to dry in an airy space.
Ironing
While Maridenim products' relaxed nature doesn't require ironing, you can iron or steam them if desired. Ironing or steaming can help soften the denim after washing.
Patina
Maridenim products develop an interesting patina from specific washing and finishing processes. This patina increases, and colors soften with use, time and washing.
Find your Maridenim fit
CUPRO
Cupro is a regenerated cellulose fiber with a silky, soft feel. The beautifully drapey cupro fabrics are lightweight, breathable and non-static. For optimal wear, choose a relaxed fit to minimize stress on the seams. To ensure the best care for your cupro garment, always follow the provided care instructions.
Color shades
The peachy soft surface of cupro fabric reflects colors softly and vibrantly. It’s natural for cupro to have slight variations in shade, appearing darker or lighter in different areas. Over time, the fabric may develop shinier spots. Avoid abrasive bags and accessories that can damage its delicate surface.
Strong colors
Cupro garments may release color, especially during the first few wears and washes. Wash dark and strong-colored items separately in plenty of water. Dark cupro clothing may fade in color with use and washing.
Washing
Check the care label for the correct washing method and temperature. A line under the wash symbol indicates a gentle wash cycle and a low spin speed. Wash cupro garments inside-out to minimize stress on the fabric and preserve colors.
After washing
Gently reshape cupro garments after washing and hang them to dry. The garment may shrink slightly in the first wash.
Ironing
Ironing cupro garments after washing restores their smoothness and softness. Cuprois best ironed when slightly damp. Always iron inside-out to avoid shiny marks. Ironing also helps the garment return to its original shape, though slight shrinkage is normal.
Steaming vs. ironing
Ironing is preferred over steaming for cupro garments. Steaming can cause water droplets to fall on the fabric, leaving dark spots. These spots are not permanent and will disappear after washing.
Chemicals
Oils and sprays can leave marks on cupro clothing. Avoid direct contact with perfumes, cosmeticsor hair products. Allow these products to dry on your skin before putting on cupro clothing.
Storing
To prevent unnecessary wrinkles, we recommend storing your cupro garments on a hanger in an airy space or folding them gently.
COTTON
Cotton is a soft natural fiber. It is breathable and comfortable, and cotton garments are easy to care for. When you follow these simple instructions, cotton will retain its pleasant properties.
Washing
The proper washing method can be checked from the care label attached to the product. If there is a line under the washing symbol, it guides you to select a gentle washing cycle and a low spin speed. Also, check the recommended load level for the washing cycle—washing too much laundry at once may impair cleaning and increase wrinkles.
Correct washing temperature
Follow the recommended washing temperature. Washing at too low a temperature may cause unwanted color transfer.It’s advisable to wash garments inside out to minimize the impact on the fabric’s surface and colors.
Strong colors
Some dye may come off cotton garments, especially in the first few washes. Dark and brightly colored clothes should therefore be washed separately or with similar colors in plenty of water. Soaking is not recommended for hand-wash cotton garments.
After washing
A cotton product may shrink in the first wash. It is advisable to straighten cotton garments after washing and drying them on a hanger. Flat drying is better for heavy garments such as knitwear to prevent stretching. Cotton is best ironed on the reverse side when slightly damp.
Wool & cashmere
Wool's best qualities include insulation performance, moisture absorbency, and elasticity. It is also an antibacterial material resistant to stains and seldom needs washing. To take the best possible care of your woolen products, always check the care label for exact instructions.
Maintenance after use
The best way to keep wool clean and fresh is to air it. Small stains on wool garments should be removed immediately by brushing or gently cleaning the stain.
Washing
When it is time to wash your wool garment, check the care label for the correct washing method. For wool garments that can be washed, Marimekko recommends hand washing. Use a detergent that’s made for wool.
Hand wash
Wash your wool garment separately in plenty of cool water. Do not rub or wring the product during washing. Please ensure that the water temperature remains cool during the rinses as well.
Drying
Remove excess water by rolling the wool garment inside a towel. Reshape the product into its original shape while damp. Dry flat on a towel. To prevent shrinkage, do not dry wool garments near a heat source.
Take care with the right tools
Surface changes, such as pilling, are typical for wool products with a soft surface.The Kent CP6 clothes brush is suitable for most wool garments. Brushing helps remove pilling and smooth the product's surface. The Steamery Pilo 2 fabric shaver is suitable for smooth-surfaced textiles. Always test on an inconspicuous area first.
Storing
Store woolen garments, such as coats, on a sturdy hanger and use a garment bag for longer storage. Woolen knits are best stored airily folded on a flat surface. Wool may attract textile pests, so make sure that garments that are stored for a long time are clean and protected from pests, e.g. in a storage box.
Silk
Silk is a light and resilient natural fiber that repeats colors beautifully. It’s essential that your silk garment is loose enough to prevent seams from fraying.
Assess the need for washing
A silk garment may not always need washing; airing can help refresh it for the next time you wear it. Dirt weakens fibers and can leave permanent marks, so it’s best to wash a stained garment as soon as possible.
Correct washing
The proper washing method can be checked from the care label attached to the product. For silk garments that can be washed, Marimekko recommends hand washing.
Hand wash
Before washing, turn the garment inside out. Wash your silk garment separately in plenty of cool water. Do not rub or wring the product during washing. Use a detergent that’s made for silk.
Drying
It’s advisable to straighten silk garments after washing and dry them on a hanger or flat on a towel.
After washing
The smoothness and shine of silk can be restored by ironing or steaming. Ironing and steaming also help the product to reshape, but a slight shrinkage after washing is normal for silk products.
Storing
Store silk garments on a hanger in an airy space, away from the sun. Silk may attract textile pests, so make sure that garments that are stored for a long time are clean and airy.
Chemicals
Chemicals can leave marks on delicate silk garments. Avoid spraying perfume, cosmetics, or hair products directly on the garments or otherwise contacting them—allow the chemicals to dry before putting on silk garments.
Linen
Linen is a natural fiber that’s loved for its beautiful luster, pleasant feel, and unique ability to absorb moisture. Linen garments are warm when it’s cold and cool when temperatures rise. It’s essential that your linen garment is loose enough to prevent seams from fraying.
Washing
The proper washing method can be checked from the care label attached to the product. If there is a line under the washing symbol, it guides you to select a gentle washing cycle and a low spin speed.
Correct washing temperature
Follow the recommended washing temperature, since washing at too low temperatures may cause unwanted color transfer. It’s advisable to wash linen garments inside out to minimize the impact on the fabric’s surface and colors.
Strong colors
Wash linen garments separately in plenty of water. Some dye may come off darker fabrics, especially in the first few washes. It is characteristic of linen garments, particularly darker ones, that the color softens with use and washing.
After washing
Linen may shrink in the first wash. It’s advisable to straighten linen garments after washing and dry them on a hanger. Flat drying is better for heavy garments, such as knitwear, to prevent stretching. Do not tumble dry linen.
Ironing
Linen garments come with a little wrinkle for a carefree look. The best way to get rid of excess creases and wrinkles is to iron your linen item when it’s slightly damp.
